“What I need, Mike” said my friend “Is some guidelines, a template if you like, of the things I should be saying on my business page for Facebook. Can you do that for me?”
I paused for a moment. read more »
I’ve always felt strongly that a positive attitude combined with hard work leads to success in most things – your job, business, or sport, for example.
And it used to be easy to insulate yourself from negative stuff. At work you could simply ignore the whinger in the corner who was going nowhere, and friends who wanted to whine all the time were relatively easy to drop.
But social media has given a huge and depressing voice to life’s negative people. read more »
I’m a recent convert to SUV’s. I never really understood them, but having run a Land Rover Freelander now for over a year, I’ve grown to love the space and comfort of these vehicles, and to understand the huge safety benefits in sitting above the traffic.
So it was with real interest that I tested a Lexus RX450H recently over ten days. The promise of this hybrid SUV is that you get petrol V8 performance and diesel economy from it’s unique hybrid drive train.
I’ve never thought of the big Lexus as an attractive car – the lines at the rear have always somehow looked awkward, but the addition of the Lexus “Spindle grill” to the new model gives it real presence on the road, and the F Sport trim, which includes black wheels, turns the RX into a striking machine, particularly when teamed with pearl white paintwork.
Engine, performance and economy read more »
Most people are all over the web these days. Check the social media platforms, look for a Google profile and sometimes for a personal blog, and you can find out tons of information about them:
Social media has made researching people an absolute doddle. Within 5 minutes, you can find out pretty much all you need to know about what makes a particular person “tick.” read more »
I’m aware of several fairly high profile bloggers who have come unstuck with the recent changes to Google’s algorithms. Here are some tips from guest writer Dana Viktor which may prevent the same happening to you.
Several updates to the Google algorithm have left bloggers scrambling to re-evaluate their link-building strategies as their sites lost rank for seemingly spammy practices. The Google Penguin update penalized sites that had backlinks from low-quality sources such as link farms and article directories.
I have no doubt that Kindle is the future of publishing. I’ve been using mine for over a year now, and I love it!
As a consumer, then, I’m sold on the Kindle. Which is why it’s strange that although I’ve had a book in print for some years, until today, it was only available in paperback, or as a rather clunky PDF download.
The reason is simple – Amazon’s “Front end” is brilliant and so easy to use, but, speaking as someone who also sells “things” through Amazon, their “back end” is fiendishly complicated and not at all user-friendly. read more »
I was talking to someone who runs a decent sized company the other day. He was thinking of employing a "Social media guy” to run his business’s Twitter and Facebook profiles. His plan was to:
It all makes sense, doesn’t it?
My friend had obviously thought it through carefully, so he was a bit perplexed when I told him not to bother! read more »
The trouble with writing across so many various websites, blogs and social media platforms, is that you forget who’s up to speed with what’s going on!
And you, my very dear Mike’s Life readers, have been sadly neglected in terms of my progress as a triathlete.
This post should put that right. read more »
I managed to resist the iPhone bandwagon for years.
Until last week.
My mobile weapon of choice for a long time was the Blackberry – I considered it a robust “serious business person’s” phone, and I had several models, all of which saw sterling service.
But like so many Blackberry users, I was a little jealous of the whole “app” scene, and let’s face it, Blackberry isn’t good at providing users with those fascinating little pieces of software that you feel you can’t do without.
So I switched to Android.
And I opened myself up to a whole new world of large touch screens, a universe full of apps I could never tire of, and the knowledge that I had, unlike my iPhone using friends, an almost infinite range of customisations I could make to my phone.
And then I bought an iPad.
The iPad introduced me to the retina screen and the IOS ecosystem. I began to understand what all the fuss was about.
The final link in this chain of events was that I managed to literally fry my Android phone by leaving it on the car dashboard on a 40 degree day.
I switched to the iPhone. read more »
I’m in the process of writing a book about increasing retail sales for independent and small group shop owners.
It dawned on me that one of the issues they face is neither they, nor the people they employ, think of themselves as sales people.
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"Mike's Life is where you can stay current with the life, thoughts, successes and failures of Mike Cliffe-Jones. Never knowingly ordinary, Mike shares as much as possible about his work as a marketer and in business, as well as his enviable lifestyle on and in the oceans around The Canary Islands."