Eight Offline Ways to Promote Your Blog

Quite rightly, the bulk of our marketing effort goes into pushing our blogs on line. But most of us are missing a trick in not promoting our blogs offline. Here are eight ideas for getting more traffic to your blog from the real world:

Image: FreeDigitalPhotos.net

1. Get some business cards made, which identify and reflect your blog and it’s URL, and give them out all the time!
2. Get the local newspaper or radio station to interview you! Conventional media is fascinated about social media and hungry for stories
3. Offer your service to the local media in your area of expertise – they’ll call you for advice and you can insist on mentioning your blog
4. If you’re working in a conventional job, tell all your workmates about your blog – they’ll probably look because they’re nosey!
5. Email (I know it’s not strictly off line!) your whole contact list to tell them what you’re doing and ask them for feedback
6. Support a local event or charity event in return for giving out business cards
7. Have some t-shirts printed with your URL and get family to wear them
8. Mention local businesses (restaurants) in your blog, then tell them about it. They’ll have a look and they’ll tell others to do so!

There must be hundreds more ideas – tell me about them in comments!