The Trouble is, I'm Not Really A Salesperson

It’s the most common phrase I hear when talking to small business people.

So let’s start with the basics

• Salespeople who have “The gift of the gab” are seldom successful – good sales people “listen” much more than they “talk.”
• Salespeople who don’t have passion about the product or service they are selling are seldom successful – anybody who tells you they could sell “anything to anyone” is talking rubbish
• Salespeople who are negative and natural complainers are seldom successful
• Selling to people who don’t have a genuine need or want for your product or service isn’t good for you or for them

Now let’s look at those the other way around – are you good at listening to people? Are you passionate about your product or service? Are you positive?

I suspect, if you are in business, the answer to all of those is yes!

In that case, all you need to do is find people who have a genuine need or want for your product or service.

That’s the trick.

Focus your energy there, and the rest will come naturally.

More reading?

Selling skills for bloggers

Closing sales

Change your world with a positive attitude