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Those of us who live in Internet Land know all about keywords. They are these amazing phrases we work so hard to attach to our websites, so that Google will bring the traffic hordes to us.
Phrases like "Devastatingly handsome boomer blogger."
But what about keywords for you? And for your business?
I'm talking in real life here.
What keywords would you like people out there in the real world to attach to you and your company?
If the answer doesn't trip off your tongue, take a break now and think about it. Because if you can't summarise what you stand for in a few phrases, how can you expect other people to know?
To make this clear, I'm not talking about an elevator pitch here, although you do need one of those.
I'm talking about a few words that will inform everything you write, say or do. Find those words, and keep them in your mind all the time, and you'll find you magically start to reflect them all the time, in almost every action.
They will change, as you grow and learn, and that's fine. That's good.
Currently mine are:
Care to share yours?
More for you:
1/ First forays into making money from a blog
3/ The difference between Web 1.0 and Web 2.0
Time to enrol in the free 60 day Beginner's Guide to Blogging: Here
Visit my You Tube Channel for videos all around about business and blogging.
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I'm Mike CJ - welcome to Mike's Life! If you'd like to know more about me then please click About Mike.
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"Mike's Life is where you can stay current with the life, thoughts, successes and failures of Mike Cliffe-Jones. Never knowingly ordinary, Mike shares as much as possible about his work as a marketer and in business, as well as his enviable lifestyle on and in the oceans around The Canary Islands."